Sun Technology Group (SunTG) is a dynamically growing company in the renewable energy sector, specializing in providing eco-friendly solutions in green energy. It offers comprehensive services, including photovoltaic installations, heat pumps, pellet boilers, and gasified wood boilers, as well as building thermal modernization. For SunTG, we created a modern visual identity and website, and we actively run marketing campaigns on the META platform, supporting sales and company growth in the market.
We began our collaboration with Sun Technology Group by defining a consistent and professional visual identity that reflects the company’s values and mission. Our efforts helped create a solid foundation for the SunTG brand’s image, supporting its growth in the green energy market. As part of the visual identity project:
We designed a modern logo, with a form that references ecology, energy, and friendly technology.
We developed a color palette dominated by shades of green (symbolizing ecology) and gray (representing purity and modernity).
We created a brand starter pack, including color scheme, typography, and graphics for social media.
The Sun Technology Group website was designed with a focus on readability, functionality, and providing users with the best possible experience. It is a fully responsive site, adapted for both mobile and desktop devices, with an intuitive navigation layout that makes it easy for users to quickly find the information they are looking for. By using the WordPress CMS, the client can manage the website independently through an intuitive interface without the need to involve a developer.
Intuitive UI/UX:
The website was designed with easy navigation and convenient access to information in mind.
Responsiveness:
The website is adapted for all devices, from smartphones to desktop computers.
Active contact form:
We created a clear and user-friendly contact form on the site to help build a customer database through both organic and paid efforts.
SEO:
The design process fully incorporated SEO principles, optimizing the site for search engines with precisely selected meta tags, keywords, and fast loading speed.
Performance:
The website was built with best practices in mind to ensure fast performance and accessibility, even under the most challenging network conditions.
Brand Presentation:
We focused on presenting not only the brand itself but also the wide range of services it offers. With consistent visual identity and messaging, users can easily and quickly get to know the Sun Technology Group (SunTG) brand, its values, and the variety of available solutions.
Presentation of the Offer:
We presented the comprehensive offer of Sun Technology Group, covering solutions for individual clients, businesses, and business partners. The offer is clear and detailed, allowing users easy access to key information and enabling them to make informed decisions, regardless of their needs.
Contact form:
The contact form was designed with simplicity and ease of use in mind. This provides the company with the opportunity to build a customer database, supporting further growth and effective customer relationship management.
We actively run advertising campaigns on the META platform, developing monthly media plans that also include graphics and copy development. Our team monitors the campaigns daily, analyzing their results and optimizing them in real-time. This allows us to respond effectively to changing conditions and achieve optimal results, with a focus on the cost per lead (CPL) and within the established monthly budget allocated for the activities.
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